Utilita news / 01/06/2020

We’ve partnered with Whitehawk FC!

Published 01/06/2020


We’re delighted to announce that we’ve partnered with Whitehawk FC on the first day of their 75th anniversary year.

The partnership will see the Utilita logo proudly displayed on Whitehawks’s 75th anniversary home shirt, which has been designed by talented British visual artist, David Shrigley.

Just as Pride Month 2020 kicks off, the partnership also sees us sponsor the club’s affiliated LGBTQ+ team, the Rainbow Rovers, which is managed by transgender author and politician, Dr Sophie Cook.

What’s more, we’ll be working with the club’s ‘Hawks in the Community’ programme and ongoing partnership with The Prince’s Trust, which raises awareness of the game in the local area and brings children face-to-face with the club’s footballers who demonstrate their training skills.

Our Chief Marketing Officer, Jem Maidment, had this to say:

“What better day to announce our partnership with Whitehawk than on the club’s 75th anniversary and the first day of Pride Month.

“We are committed to grassroots football and clubs which make a difference, so teaming up with The Hawks is a very natural fit for us.

“It’s also exciting to be promoting greater inclusivity with the Rainbow Rovers as we look to support the LGBTQ+ community in East Sussex and beyond.”

Whitehawk FC Chairman, Andy Schofield, added:

“This is a great way to launch our 75th anniversary season. I’d like to thank Utilita Energy for their commitment to our club during these difficult times. When we finally return to playing football, it will be great to see the team take the field in the new shirt, which is a modern take on our original kit from 1945.”

Whilst Head of Hawks Commercial and Marketing, Kevin Miller, comments:

“At a time when football is trying to find a way back to being part of our lives again, we are delighted that an established national brand such as Utilita, which has a long and successful history of football partnerships, has recognised our work and will help enhance our message of ‘Inclusion within Football’, driving a new, young, vibrant and diverse audiences to The TerraPura Ground.”

Central to the new partnership is our Energy High 5 movement, which is aiming to help 5 million households save £163 by using less energy by making five simple and free changes at home. Anyone can sign up to start saving, without being a Utilita customer.